Giving interviews to the media in the 21st century is definitely not to be taken lightly! One word out of place, said to a ‘rottweiler’ interviewer can open you up to all sorts of problems. However, if you’ve anticipated the awkward questions, done your preparation and some rehearsal, things can be very different - and even enjoyable!

Media training is definitely NOT about learning to avoid the difficult questions but it is ALL about gaining confidence to deal with them. Capture the audience’s imagination – be it press, radio or TV - and you will capture the media!

"The Heritage Lottery Fund has worked with Colin on a number of occasions leading to a close and productive relationship. Colin has an in-depth understanding of our business and core values and we have always appreciated his highly professional yet friendly approach. I would have no hesitation in recommending Colin and his training partner Andrew to anyone who was looking for some outstanding media training".

Katie Owen, Senior Press Officer, Heritage Lottery Fund

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